Politics

WIKILEAKS: Hillary Clinton Considered These 85 OTHER Campaign Slogans

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New documents released by the site WikiLeaks revealed a list of taglines that Democratic nominee Hillary Clinton considered using as her slogan for the 2016 campaign.

The email was sent from Clinton campaign manager Robbie Mook to a group of campaign strategists and pollsters, and included an attachment that listed 85 potential slogans that the campaign could employ.

While Republican nominee Donald Trump came out of the gate with the slogan, “Make America Great Again,” the Clinton campaign went through a long, drawn out process in order to settle on a slogan.

The document attached to the email lists the potential slogans under one of eight themes; 1) Fairness/Families, 2) Fighter, 3) Basic Bargain/Make America Work, 4) Results/Count on, 5) Strength, 6) In it together, 7) Future/Forward, and 8) It’s about you.

They decided to use “Stronger Together” as its slogan for the campaign, which was listed under the theme of “strength.”

Theme: Fairness/Families

A fair shot and a fair deal

Hillary – For Fairness. For Families.

Building a fairer future today

Fairness worth the fight

Fairness First.

Putting Fairness First

A fair chance for families

A fair fight for families

You’ve earned a fair shot

You’ve earned a fair chance

A fair chance to get ahead

Families first

Building a fairer future

Fairness for all our families

Theme: Fighter

Fighting for Fairness. Fighting for you.

She’s got your back

Your family is her fight

Your family. Her fight

Your future is her fight

Your future. Her fight.

A force for families

No Quit

A fighting chance for families

Theme: Basic Bargain/Making America Work

Renewing America’s promise

Renewing our basic bargain

A new promise for a new time

A better bargain for a better tomorrow

Get ahead. Stay ahead.

A better bargain. For all.

An America that works for you.

An America built for you.

A new bargain for a stronger America

Time for a better bargain.

Putting America to work for you

Making America work for you

A promise you can count on

Theme: Strength

Stronger together

A stronger tomorrow

Strength and fairness

Together we’re strong

Strength you can count on

A stronger America working for you

The ideas we need and the strength to deliver

A stronger America for a new day

America’s strength. America’s promise.

American strength from American families

Stronger at home

For an America that leads

America gets strong when you get ahead

A stronger America one family at a time

Strength for all our families

Theme: Results/Count on

Real Fairness; Real Solutions

New Solutions Real Results

A new bargain we can count on.

Progress for the rest of us

Theme: In it together

Progress for people

Progress for all

Getting ahead together

Making America work. Together.

Moving Ahead. Together.

Theme: Future/Forward

Your future. Your terms.

Lifting us up. Moving us forward.

Building tomorrow’s America

Building a better tomorrow

Our Families, Our Future

Secure the Future

A future worth fighting for

For your family. For America’s future

Don’t turn back

Keep moving

Move up

Rise Up

Own the future

Go further

Move ahead

Climb higher

Unleash opportunity

Theme: It’s about you

It’s about you. It’s about time

It’s about time…and it’s about you.

It’s about you.

Because your time is now

It’s your turn

It’s your time

It’s your time

Next begins with you

Clinton campaign press secretary Brian Fallon told NPR that “stronger together” is a shorter, “21st century” version of the idea behind “It Takes A Village,” the title of Clinton’s 1996 book. “She, I think, was struggling in the Democratic primaries to identify a message and a tag line that summed up the purpose of her campaign,” former top Obama strategist David Axelrod opined. “Donald Trump has given her a purpose.”

WikiLeaks has released thousands of emails from Clinton campaign chairman John Podesta’s Gmail account. The leaked emails exposed the inner workings of the Hillary Clinton campaign and how the campaign is run behind closed doors.

The emails have revealed the transcripts of paid speeches that Clinton gave to Wall Street and paid speeches that she gave to foreign banks where she supported open trade and open borders. The campaign has refused to release or discuss the paid speeches.

The Clinton campaign has refused to confirm the authenticity of all the emails, and instead has pushed the message that they are victims of Russian hackers trying to swing the election in Trump’s favor. The strategy is to question the veracity of the emails, rather than attempt to defend its contents.

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